Real people. Real results. Real video.
The marketing system that fills aesthetic chairs in Orange County.

PELORA runs the full system that fills your treatment chairs. Video production (real people and clinicians on camera), paid advertising on Meta and Google, social media management across Instagram and TikTok, email and SMS automation, a website that converts, local SEO and Google Business Profile, AI search optimization (AEO and GEO), reputation management, membership and referral programs, and ongoing strategy. Everything connects so one shoot day fuels months of content across every channel.

Retainers start at $2,500/mo (Launch tier) and scale to $6,500/mo (Scale tier). Most single-location clinics in Newport Beach, Costa Mesa, Laguna Beach, Huntington Beach, and Corona del Mar land on Growth at $4,500/mo. Email marketing add-on is $1,500-$2,000/mo. Ad spend billed separately. Recommended ad budget at launch: $3,000-$7,500/mo.

Aesthetic services are bought emotionally. Patients need to see other real people who look like them getting results. Static before-and-after images are easily faked and have low trust. Video shows real clinicians, real treatments, real conversations, and (with written consent) real patients. One shoot day distributes across paid ads, organic social, email, SMS, the website, landing pages, blog posts, YouTube, TikTok, Instagram Reels, and Stories.

All of OC: Newport Beach, Costa Mesa, Laguna Beach, Huntington Beach, Corona del Mar, Irvine, Aliso Viejo, Mission Viejo, Lake Forest, Tustin, Dana Point, San Clemente, and surrounding communities. Headquartered in Newport Beach. Preston lives 10 minutes from Fashion Island and is on-site for shoots and strategy.

Licensed aesthetic clinics and med spas with a real medical director or licensed provider on site. Plastic surgery practices, dermatology clinics with aesthetic services, full-service med spas, men's aesthetic wellness clinics, laser clinics, injector clinics (Botox and fillers), microneedling clinics, body contouring clinics, and IV therapy clinics that also offer aesthetic services. We do not work with pop-up med spas without medical oversight or unlicensed wellness operators.

Honest timeline. Months 1-2 are the Learning Phase for ads plus content production and CRM build. Expect 5-15 new clients per month at higher CPA. Month 3 is the inflection point. Months 4-6 the system compounds: 25-50 new clients per month at lower CPA. Anyone promising results in week 2 is selling something other than the truth.

Yes. Meta has a Healthcare and Wellness ad policy that requires compliant copy, no exaggerated before-and-after claims, no protected-category targeting, and proper provider language. Google has similar rules. We write compliant copy from day one, include proper disclaimers, and use HIPAA-aware patient consent forms for every patient story or testimonial. Account stability is the moat.

AnswerThePublic by Neil Patel for question-based discovery, plus ChatGPT, Perplexity, and Claude to map keyword clusters and AI search visibility. We optimize for AEO (Answer Engine Optimization) for ChatGPT, Claude, Perplexity, Gemini, plus GEO (Generative Engine Optimization) for Google AI Overviews and Bing Copilot. 40 percent+ of healthcare search now flows through AI engines. We build for the full search surface.

Book a strategy call. We'll talk through your clinic, your services, your goals, and what tier fits. No commitment on the call. If we're a fit, I'll walk you through onboarding. If we're not, I'll tell you who in OC might be a better match. Either way, you leave the call with a clear next step.