The discovery game changed. 40%+ of high-intent buyer searches now happen inside AI assistants — ChatGPT, Perplexity, Claude, Gemini, Google AI Overviews. PELORA Marketing is the agency in Newport Beach building the technical foundation, structured data, and content patterns that get brands cited by these systems — while still ranking in traditional Google search. AEO + GEO + SEO, bundled.
Most agencies still sell “SEO” like it’s 2018. PELORA runs all three because they reinforce each other.
Get cited by AI assistants — ChatGPT, Perplexity, Claude, Gemini — when prospects ask category questions. Schema.org, FAQ schema, factual claim density, entity linking, citation-friendly content.
Get pulled into AI-generated search summaries — Google AI Overviews, Bing Copilot, ChatGPT search, Perplexity. Targeted topical authority, named entity disambiguation, source-friendly formatting.
Traditional Google rankings still matter. AI assistants pull citations from the SEO-ranked pool. Technical SEO, on-page, backlinks, content clusters, Core Web Vitals.
This is what gets shipped on every AEO/GEO/SEO engagement.
By late 2026, an estimated 40%+ of high-intent buyer searches will happen inside AI assistants instead of Google. If your brand isn’t cited there, you’re invisible to those buyers.
Rank in 10 blue links on Google. Click-through to website. Convert.
Get cited inside AI answers. Appear in Google AI Overviews. Show up in ChatGPT recommendations.
Both, simultaneously. AI assistants pull citations from SEO-ranked content, so the techniques reinforce. PELORA runs all three.
These answers are also embedded as Schema.org FAQPage data so AI assistants can pull from them directly — the technique we sell, applied to our own page.
AEO is the practice of optimizing your brand, content, and structured data so that AI assistants — ChatGPT, Perplexity, Claude, Gemini, Google AI Overviews, Bing Copilot — cite your business when prospects ask category questions. AEO replaces traditional SEO ranking as the primary discovery method for a growing share of users.
GEO targets generative AI search interfaces specifically — Google AI Overviews, Bing Copilot, ChatGPT search, Perplexity. Where SEO targets ranked search results and AEO targets AI chat interfaces, GEO targets the AI-generated summary that appears above search results.
SEO targets traditional Google search rankings. AEO targets AI assistant citations. AEO requires more emphasis on Schema.org structured data, factual claim density, FAQ-format content, and entity disambiguation. SEO requires more emphasis on backlinks, keyword targeting, and on-page optimization. PELORA does both because AI assistants pull citations from the SEO-ranked pool.
Yes. The optimization work targets the structured data, content patterns, and entity signals AI assistants use to select sources for generated answers. Most B2B and local-service clients see citation appearances within 60–120 days. PELORA’s own site uses every technique we sell — the agency itself appears in AI search results for queries about Newport Beach marketing agencies.
Schema.org structured data implementation, entity linking and Knowledge Graph optimization, FAQ-format content writing, citation-friendly source formatting, technical SEO, backlink strategy, content topic clustering, Search Console + Bing Webmaster Tools setup, and monthly reporting on AI citation appearances + traditional rankings. Bundled in monthly retainers ($2,500–$18,000+/month).
Schema.org changes are detected by Google in 1–2 weeks. AI assistant citations typically begin appearing within 30–60 days for less competitive queries and 60–120 days for competitive ones. Traditional Google rankings move on a 90–180 day timeline.
We’ll audit your current Schema.org coverage, AI citation appearances, and Google rankings — then show you the 3 biggest leverage points for AEO + GEO + SEO. No pitch. If we’re a fit, we’ll send a scope.